As part of Ford Ireland’s 191 new registration promotion, revised pricing has been announced for the Ford Focus range, which arrived in Ireland last month.
The lead-in price to the new Ford Focus range in Ireland is now €22,495, down from €24,900. This 191 registration promotion covers vehicles ordered before the end of December 2018.
Commenting on the 191 promotional prices for the new Focus, Ford Ireland Chairman and Managing Director, Ciarán McMahon, said: “Since it first arrived in Ireland 20 years ago, the Ford Focus has been hugely popular with Irish motorists who loved both its standout design and great driving dynamics. Our 191 registration promotion will make Focus as enticing to new car buyers across the country as it was when the car first appeared here back in 1999.”
191 Registration Pricing for Focus*:
| Model | Bodystyle | Engine | Price from |
| Zetec | 5D | 1.0T EcoBoost 125PS Manual 6 speed | €22,495 |
| Zetec | 5D | 1.5TD EcoBlue 120PS Manual 6 speed | €24,368 |
| Zetec | 5D | 1.5TD EcoBlue 120PS Automatic 8 speed | €26,361 |
| Zetec | Wagon | 1.0T EcoBoost 125PS Manual 6 speed | €23,565 |
| Zetec | Wagon | 1.5TD EcoBlue 120PS Manual 6 speed | €25,438 |
| Zetec | Wagon | 1.5TD EcoBlue 120PS Automatic 8 speed | €27,432 |
| ST-Line | 5D | 1.0T EcoBoost 125PS Manual 6 speed | €23,495 |
| ST-Line | 5D | 1.5TD EcoBlue 120PS Manual 6 speed | €25,403 |
| ST-Line | 5D | 1.5TD EcoBlue 120PS Automatic 8 speed | €27,387 |
| ST-Line | Wagon | 1.0T EcoBoost 125PS Manual 6 speed | €24,565 |
| ST-Line | Wagon | 1.5TD EcoBlue 120PS Manual 6 speed | €26,444 |
| ST-Line | Wagon | 1.5TD EcoBlue 120PS Automatic 8 speed | €28,457 |
| Titanium | 5D | 1.0T EcoBoost 125PS Manual 6 speed | €24,495 |
| Titanium | 5D | 1.5TD EcoBlue 120PS Manual 6 speed | €26,373 |
| Titanium | 5D | 1.5TD EcoBlue 120PS Automatic 8 speed | €28,356 |
| Titanium | Wagon | 1.0T EcoBoost 125PS Manual 6 speed | €25,565 |
| Titanium | Wagon | 1.5TD EcoBlue 120PS Manual 6 speed | €27,443 |
| Titanium | Wagon | 1.5TD EcoBlue 120PS Automatic 8 speed | €29,427 |
| Vignale | 5D | 1.0T EcoBoost 125PS Manual 6 speed | €28,495 |
| Vignale | 5D | 1.5TD EcoBlue 120PS Manual 6 speed | €30,419 |
| Vignale | 5D | 1.5TD EcoBlue 120PS Automatic 8 speed | €32,388 |
| Vignale | Wagon | 1.0T EcoBoost 125PS Manual 6 speed | €29,566 |
| Vignale | Wagon | 1.5TD EcoBlue 120PS Manual 6 speed | €31,453 |
| Vignale | Wagon | 1.5TD EcoBlue 120PS Automatic 8 speed | €33,420 |
*At participating dealers; terms and conditions apply